HOMEPAGE
HOMEPAGE
CONCEPT OVERVIEW
CONCEPT OVERVIEW
FlowFundNG
FlowFundNG
A concept budgeting app designed to bring spending clarity to everyday Nigerians.
A concept budgeting app designed to bring spending clarity to everyday Nigerians.
Role: Product & UI/UX Designer
Role: Product & UI/UX Designer
Role: Product & UI/UX Designer
Platform: Mobile App
Platform: Mobile App
Platform: Mobile App
Status: Conceptual
Status: Conceptual
Status: Conceptual
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The Problem Snapshot
The Problem Snapshot
Many Nigerians struggle to understand where their money goes on a daily basis. Spending is often scattered across cash, bank transfers, and mobile payments, making it difficult to track expenses, plan ahead, or save intentionally. Existing tools either feel too complex or fail to reflect local spending patterns and limitations.
Many Nigerians struggle to understand where their money goes on a daily basis. Spending is often scattered across cash, bank transfers, and mobile payments, making it difficult to track expenses, plan ahead, or save intentionally. Existing tools either feel too complex or fail to reflect local spending patterns and limitations.
Design Focus
Design Focus
01
Spending Visibility
Help users quickly see what they spend on and how often, without requiring detailed setup or financial knowledge.
02
Low Effort Tracking
Reduce the friction of logging expenses by keeping interactions short, simple, precise, and mobile-friendly.
03
Local Context Awareness
Design with Nigerian usage realities in mind, including varied payment habits, and price sensitivity.
Key Experience Highlights
Key Experience Highlights
Spending Overview
A simple dashboard that summarizes daily and weekly spending, helping users understand patterns at a glance without deep analysis.
Spending Overview
A simple dashboard that summarizes daily and weekly spending, helping users understand patterns at a glance without deep analysis.
Spending Overview
A simple dashboard that summarizes daily and weekly spending, helping users understand patterns at a glance without deep analysis.
Spending Overview
A simple dashboard that summarizes daily and weekly spending, helping users understand patterns at a glance without deep analysis.
Transaction History
A clear, chronological view of transactions designed for quick review and easy recognition rather than detailed categorization.
Transaction History
A clear, chronological view of transactions designed for quick review and easy recognition rather than detailed categorization.
Transaction History
A clear, chronological view of transactions designed for quick review and easy recognition rather than detailed categorization.
Transaction History
A clear, chronological view of transactions designed for quick review and easy recognition rather than detailed categorization.
Budget Creation
A lightweight budget creation flow that prioritizes awareness and flexibility instead of strict financial rules.
Budget Creation
A lightweight budget creation flow that prioritizes awareness and flexibility instead of strict financial rules.
Budget Creation
A lightweight budget creation flow that prioritizes awareness and flexibility instead of strict financial rules.
Budget Creation
A lightweight budget creation flow that prioritizes awareness and flexibility instead of strict financial rules.
Concept Boundaries & Next Steps
Concept Boundaries & Next Steps
Concept Boundaries
Concept Boundaries
I intentionally avoids advanced features such as automated bank integrations, complex financial forecasting, and investment tracking. The focus is on helping users understand their spending habits first before introducing heavier financial management tools.
I intentionally avoids advanced features such as automated bank integrations, complex financial forecasting, and investment tracking. The focus is on helping users understand their spending habits first before introducing heavier financial management tools.
Next Validation Steps
Next Validation Steps
If this concept were to move forward, the first step would be testing whether users can easily understand and maintain spending awareness using the simplified flows. Early validation would focus on usability, clarity of summaries, and whether users feel less overwhelmed when reviewing their finances.
If this concept were to move forward, the first step would be testing whether users can easily understand and maintain spending awareness using the simplified flows. Early validation would focus on usability, clarity of summaries, and whether users feel less overwhelmed when reviewing their finances.